Moz Domain Authority (DA)

Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). Domain Authority scores range from one to 100, with higher scores corresponding to greater likelihood of ranking. Domain Authority is calculated by evaluating multiple factors, including linking root domains and total number of links, into a single DA score. This score can then be used when comparing websites or tracking the "ranking strength" of a website over time.

Ahref Domain Rating (DR)

Domain Rating (DR) shows the strength of a website's backlink profile compared to the others in our database on a 100-point scale. It's essentially a less granular version of Ahrefs Rank (AR). DR considers both the quantity and quality of backlinks. We also look at how many other unique sites each linking domain links to. For example, if you have a link from a DR26 domain which links to five other domains, it will have more impact on your DR than a link from a DR73 domain which links to 5000 other domains.

Create 120+ backlinks to update SEO profile

A backlink is a link on one website directing to another. For example, if a blog about travel includes a link to a hotel’s website, this is a backlink for the hotel’s site. Backlinks are crucial for SEO as they signal to search engines like Google that other sites consider the content credible, potentially boosting its search ranking.
Backlinks are basically votes from other websites. Each of these votes tells search engines: "This content is valuable, credible and useful". So the more of these "votes" you have, the higher your site will rank in Google and other search engines.

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